Tips on Getting Website Traffic

Getting Website Traffic

 That is the recommended search phrase a major search engine suggested when I typed in "getting we..". What that means is that people are searching for that phrase enough that the search engine thought that might be what I wanted. That got me thinking that often times that is what people think will help their web site do well. In reality though, that is not necessarily the case.

Thinking it Through 

In truth, what people often want from their web site is actually one or more of the following.

• An Income
• To Help Others
• A Sense of Accomplishment

Granted, some people want more than one of those items, but truthfully, if you can monetize the site, then the other two become easier. So what people often focus on is making money with their web site.

Now, if a person wants to make money with a web site, ask yourself "should my goal be to simply get traffic?" and you'll more than likely answer with a "no". So what should the objective be if it is not to just get web traffic? Well, many successful web site owners have found that helping people find what they are looking for is what really ends up getting them the most sales in the end. Why is that the case?

Well, if you ponder the behavior and imagine what actually happens during the overall process, you begin to realize that traffic does not equal success. So more is needed.

Actually, what is needed is a different goal. If all web site owners had the goal of helping site visitors find what they are looking for then ultimately every business would be found by the customer that is searching for that respective business.

So, here is my contribution to that outcome: a list of web sites grouped by subject

Web Site Traffic Does Not Equal Success

What Do Web Sites and Cruising Town Have in Common?

Sounds like the beginning to joke right? But they are actually related because they both deal with "traffic" and "making money".

Having a web site that chews up bandwidth might seem like a great accomplishment on the surface, but does cruising the square endlessly ever get you to a destination? You get the idea. Many cars cruising the downtown square causes traffic and may even get people excited, but how do they continue to fuel the cars? Not by cruising more. In fact, that could result in no more cruising period.

Now lets say you are a taxi driver that cruises the square to pick people up and get them to a destination. Aha! Now you can actually make more money the more you cruise town. Provided that there are individuals that want and need your taxi service in that particular spot.

And so it goes with web site traffic unless the "driving" results in payment of some sort, then it is just a waste of fuel.